Search Engine Optimisation
Search Engine Optimisation (SEO) is an
important segment in setting up of any websites. As the saying
goes: "A website without traffic is a dead
website"
The purpose of SEO is to give organic,
targeted, search engine traffic to the website. We will help
you achieve a good Return-On-Investment for your
website.
SEO will involve 3 different
process:
- On-Page
Optimisation
On-Page Optimisation involves
getting the website to be "search engine friendly", allow
the various search engines to find out what your website is
all about. After finding out your website, they will
determine your website's keywords and how it should rank in
their search engine results
- Off-Page
Optimisation
Off-Page Optimisation involves getting other websites to
link to you. Each link is like a "vote" to say that your
website is important. Thus, having a lot of "votes" is
important as search engines rely of the number of "votes"
(ie. links) to determine your search engine
results.
- On-Going Maintenance of
website
Search engine rules changes all the
time. What is true today may not hold true tomorrow. Thus,
even if your website ranked #1, it may rank out of it's
position tomorrow as algorithm changes. Our job is to
ensure that your website stays at the top of the
game.
The above activities are just the tip of
an iceberg. There are more activities involved and you can
count of us to give you the results that you want.
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